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Discover new market knowledge

Insights & Resources

Haypp Group’s consumer base of over 300k active customers worldwide provides valuable insights into how and why people choose oral nicotine products. We are leading the way in providing healthier nicotine choices, and we’re excited to regularly release new findings to better connect consumers to industry advances.

Explore the future of the nicotine industry

Haypp Lab uses a wide variety of research methods to inform our articles and reports. With more than a decade of experience in the industry, we leverage both past expertise and a critical eye to understand our markets’ tomorrows. And now, we’re sharing this data with you, too.

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Attribute Explorer

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Attribute Explorer

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Basket Share

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Basket Share

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Consumer Evolution

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Consumer Evolution

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Consumer Flow

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Consumer Flow

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Consumer Insights Filters

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Consumer Insights Filters

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Consumption Tracker

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Consumption Tracker

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Distribution Analysis

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Distribution Analysis

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Dynamic Table

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Dynamic Table

If you haven’t yet found exactly what you wanted in the rest of the apps, here you have the opportunity to build it yourself! All the main KPIs and dimensions are available so you can combine them as you wish and create your own personalized charts or tables!

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Price Tracker

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Price Tracker

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Product Explorer Filters

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Product Explorer Filters

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Product Scorecard

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Product Scorecard

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Ratings

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Ratings

We dig into every angle across the industry so you can discover every perspective. Build the voice of your customers right into your business with our data-backed insights.

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